The writer demonstrates a strong understanding of the audience by using the appropriate language for the situation and scaffolding information to clearly communicate to the reader. The writer's text is well-suited to achieve the goals implied by the writing situation, including making a positive impression on the reader.

The writer demonstrates awareness of the audience, using language that addresses the situation and provides information directly and implicitly requested in the assignment. Cultural practices associated with the genre are incorporated, which demonstrates the writer's awareness of the professional environment.

The writer demonstrates limited awareness of the intended audience. The audience may face challenges understanding or using the information. Additionally, the text provided may not successfully adhere to cultural practices associated with the writing situation. A greater understanding of the genre would have made the information easier to access, while the gestures made toward the audience would be more effective.

The writer does not demonstrate awareness of the audience. The information given may seem unrelated to the situation, so the text may provide information that is irrelevant to the reader, and/or unsuited to the nature of the writing situation. Additionally, cultural practices associated with the writing situation may be lacking or poorly executed, creating an unexpected level of informality. The writer needs to research the genre and writing situation more thoroughly.

The text delivers information clearly by virtually eliminating mechanical errors and ambiguous sentence constructions. The writer demonstrates a commitment to clear communication by effectively planning and editing. Text this well-executed reveals the writer's voice.

The text provided delivers information with reasonable clarity. An editing stage was effectively used to create clear sentence constructions.

The text provided delivers text that is often unclear to the reader. The reader struggles to create meaning from sentences that contain essential information. More planning and editing would have made the reading experience less energy-consuming for the reader by reducing more mechanical errors, and ambiguous sentence constructions.

The text lacks the grammatical clarity necessary to convey any of the information it is designed to provide.

The text is needlessly and profusely extended with unnecessary information and sentence elements. Much more planning and revision is necessary to create a smooth reading experience.

The text is extended at multiple points with unnecessary sentence elements and information. Additional planning and revision is needed to remove unnecessary information and sentence elements.

The text is concise, with minimal repetition and well-executed sentences. A more strict editing process is necessary to remove the remaining repetitions and tighten up the sentence structures.

The text is very concise, delivering pertinent information at a rapid rate without compromising clarity.

The document provides information in a format that obscures meaning and makes data inaccessible. More attention to the assignment requirements would have created a more user-friendly document.

The document is intuitive to use and accessible to secondary and tertiary audiences while delivering information efficiently to its primary audience.

The document provides information that can be accessed by those who seek it. Some elements of the document's design could have used more consideration to create a streamlined process for the reader.

The document provides information in a format that is non-intuitive and makes data difficult to access. More attention to the principles of technical documentation is needed to make a user-friendly document.

The writer thoroughly understands all of the terms and concepts they introduce and analyze. The conclusions that they draw from their analysis are the product of sound logic.

The writer demonstrates an understanding of almost all of the terms and concepts they examined in the essay; however, they may have misrepresented one concept or fact, or they may have come to a conclusion based on unclear reasoning.

The writer demonstrates a developing understanding of the concepts they chose to write about in the essay. Some elements are misrepresented, and erroneous conclusions may have been drawn.

The writer consistently demonstrates an insufficient understanding of the concepts and terms it introduces. At times, factual and historical inaccuracies may also become apparent even to those who are not experts in the subject field of the text.